I'm not surprised that construction giant Dewalt have decided to enter the smartphone market.  With the construction industry growing and the trends for 2016 mainly focusing on digital disruption of technology.  We can see the Internet of Things (IoT) connecting the lighting in our offices, schools and cities with the use of  smartphone technology. With the smartphone taking over clearly Dewalt spotted the need for a tougher phone.   I think we will see a lot more companies expanding into different verticals.